Sustaining Members: The Heart of Classical KING
Keeping Classical KING on the air requires constant care from our supportive community. In fact, 87% of the station’s budget comes from listener donations. At the core of this critical investment are our wonderful sustaining members. But, for those that are new to giving to Classical KING or listener-supported radio, the term “sustaining member” might be unfamiliar. Let’s break it down.
First, listener-supported means just that: funding for our station comes from financial investment from listeners! Sustaining members provide their support in a special way: by making an ongoing, recurring donation to Classical KING. Most often, this is in the form of an automated monthly gift charged to a credit or drawn from a bank account. Sustaining gifts are easy to set up, simple to update when plans change, and make a world of difference!
Being a sustaining member is one of the best ways to support Classical KING. The music never stops playing, so having a source of funding that matches our service is critical. These recurring gifts allow us to confidently plan and keep the station running every day of the year. They help keep this valuable cultural resource commercial-free and accessible to everyone. Sustaining memberships are essential to keeping the station healthy and vibrant.
To join with your sustaining support, follow these simple steps:
- Visit classicalKING.org/donate
- Choose a monthly donation amount that suits your budget.
- Decide between donating by credit card or by automatic withdrawal from your bank account.
That’s all it takes, and in 3 steps you can feel good about supporting the beautiful, calming music you and so many others love.
With questions about making a sustaining gift, please contact us members@king.org or 206.691.2981.
